How Companies Are Using Big Data to Boost Sales

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Big data has already revolutionized several businesses across the globe. Big data technologies have been helping marketing and sales professionals better define products and services and managing sales network. According to Forbes, the impact of big data has been about 48% on the new age customer analytics, 21% on operational analytics, 12% on compliance/fraud, 10% […]

How to Ensure Data Consistency and Quality

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Your company needs data to thrive. Quality data leads to key insights for businesses, and factors heavily into their decision-making. But where do you find quality data? While much of your company’s data will come from internal sources such as CRM and ERP software, even more of it will come externally from the web. In fact, the […]

Using Big Data to Excel in Sales

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For any business to grow and succeed, finding ways to increase revenue through sales is very important. When you are looking to improve your sales efforts, there are many different tools that can be used. Today, one of the best tools that you can use to improve your sales is big data. While many industries […]