5 Blockchain Trends for You to Consider this Year

Posted Leave a commentPosted in Blockchain

The blockchain ecosystem is rapidly expanding. New blockchains or different consensus mechanisms are announced continuously, resulting in a more mature ecosystem. For blockchain technology to achieve wide-scale adoption, a decentralised ecosystem has to be developed. To achieve a decentralised society, many more components need to be built, requiring global standards and large investments. I estimate […]

Innovative Brands Use Big Data to Improve Sticker Branding

Posted Leave a commentPosted in Big Data, branding, Marketing, SmartData Collective Exclusive

We have noticed a trend in big data journalism. Topics that receive the most attention aren’t necessarily those that deserve it the most. This is especially applicable when it comes to articles covering the intersection between big data and marketing. There is a strong case to be made that big data is having a tremendous […]

Data Analytics Optimizes Shipping through KPI Tracking

Posted Leave a commentPosted in Analytics, Big Data, data analytics, kpi, KPI tracking, shipping industry, SmartData Collective Exclusive

Big data is affecting every element of logistics in the economy. One facet of modern business that doesn’t get as much attention as it should is shipping, even though big data is having a profound impact on its future. Last June, a paper prepared by Paterson Simmons showed that big data is a driving force […]

Are Humans Still Your Best Asset?

Posted Leave a commentPosted in AI, Artificial Intelligence, cybersecurity, data intelligence, data security, Machine Learning, Security, SmartData Collective Exclusive

In January, Masergy predicted that 2019 will be “The Year of Artificial Intelligence.” There’s no question that the term is popping up everywhere as enterprises yearn to turn big data into a competitive edge. The same goes for cybersecurity. Everyone wants to leverage machine learning, behavior analytics, and AI so IT teams can “up the […]

A Guide to Innovative Retail Talks at Spark + AI Summit 2019

Posted Leave a commentPosted in Company Blog, Event, industry, Networking, Spark + AI Summit, Spark Summit, Vertical

The retail industry has been leading the pack in harnessing the power of big data and AI to drive customer engagement. By analyzing customer data and purchasing behavior, retail companies can leverage the latest machine learning technologies to deepen customer insights and deliver tailored shopping experiences that captivate customers across every channel. Spark + AI […]

5 Innovative Ways Big Data Is Shaping Cities Of The Future

Posted Leave a commentPosted in Big Data, cities, city planning, logistics, SmartData Collective Exclusive, urban planning

According to a UN study, 55% of the total world population is living in cities and by the year 2050, this figure could rise to a whopping 68%. The modern world is increasingly urbanized and megacities are rising faster than ever before, especially in Asian and African countries. The report highlighted that, at the present […]

How Wix Is Using Predictive Analytics To Deliver Top-Tier Websites

Posted Leave a commentPosted in Analytics, data, Predictive Analytics, SmartData Collective Exclusive, websites, wix

Predictive analytics is the foundation of modern marketing. Companies rely on predictive analytics to: Get a better understanding of customer behavior based on past data that has been collected Use existing data sets to identify future trends that will influence the future of your business Evaluate previous data repositories to identify threats and take corrective […]

A Guide to Healthcare and Life Sciences Talks at Spark + AI Summit 2019

Posted Leave a commentPosted in Apache Spark, bioinformatics, Company Blog, Events, Genomics, healthcare, life sciences, Spark + AI Summit, Summit

Data and AI are ushering in a new era of precision medicine. The scale of the cloud, combined with advancements in machine learning, are enabling healthcare and life sciences organizations to use their mountains of data—such as electronic health records, genomics, real-world evidence, claims, and more—to drive innovation across the entire ecosystem, from accelerating drug […]

Savvy SMEs Turn To Data Analytics For Email Monitoring Features

Posted Leave a commentPosted in Analytics, Big Data, data analytics, email analytics, email monitoring, email tracking, SmartData Collective Exclusive, SME

Data analytics has helped SMEs optimize their business models in countless ways. One of the biggest ways that big data is helping them is by making it easier for them to monitor email communications. Data Analytics Paves the Way for More Effective Email Monitoring Big data is changing the nature of digital communications in ways […]