Big data influences much of our current business and social realms. We have a great deal of information and insights that have made our world more efficient and processes more effective, particularly in the healthcare and business sectors.
It’s not just these two industries that benefit from big data; higher education can too. The constant influx of big data tells instructors things about their students and the field they’re teaching so they can deliver the best education possible.
Data can be collected by measuring interactions in virtual learning environments. It can come in the form of feedback surveys, emails, student performance, and other submissions. Social media, notes from professors, and blogs can also help to create an overall picture of data.
Once it’s collected, universities can analyze it and use it for the betterment of everything from university services to faculty acquisition and retention. Developing and operating an accredited, respected university is a hefty challenge that big data makes easier.
Not all higher education fields are using big data to its full potential, unfortunately. Understanding the benefits is the first step in overcoming some of the barriers that prevent mass adoption.
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