Busting the Myths of AI and Machine Learning

Posted Leave a commentPosted in AI and ML, Artificial Intelligence, IT, Machine Learning, misconceptions on AI, News, SmartData Collective Exclusive

The topic of machine learning (ML) and artificial intelligence (AI) gets more sensitive as we delve further into the second decade of the third millennium. With each study, announcement, and discovery, we dig deeper into the matter, having more and more trouble when it comes to differentiating hype and reality. Perhaps the hype is something […]

4 Ways Your Marketing Team Can Harness Big Data to 10X Productivity

Posted Leave a commentPosted in Big Data, big data marketing, Marketing, Productivity, SmartData Collective Exclusive

Increasing workforce productivity is a chief concern of almost every company, and especially in the marketing field, where workers face growing workloads, workers need a way to get everything done. Unfortunately, productivity growth has stalled in recent years. According to BLS data, productivity actually declined in 2016 for some unknown reason. Even productivity among marketers […]