5 Innovative Ways Big Data Is Shaping Cities Of The Future

Posted Leave a commentPosted in Big Data, cities, city planning, logistics, SmartData Collective Exclusive, urban planning

According to a UN study, 55% of the total world population is living in cities and by the year 2050, this figure could rise to a whopping 68%. The modern world is increasingly urbanized and megacities are rising faster than ever before, especially in Asian and African countries. The report highlighted that, at the present […]

How Wix Is Using Predictive Analytics To Deliver Top-Tier Websites

Posted Leave a commentPosted in Analytics, data, Predictive Analytics, SmartData Collective Exclusive, websites, wix

Predictive analytics is the foundation of modern marketing. Companies rely on predictive analytics to: Get a better understanding of customer behavior based on past data that has been collected Use existing data sets to identify future trends that will influence the future of your business Evaluate previous data repositories to identify threats and take corrective […]

Savvy SMEs Turn To Data Analytics For Email Monitoring Features

Posted Leave a commentPosted in Analytics, Big Data, data analytics, email analytics, email monitoring, email tracking, SmartData Collective Exclusive, SME

Data analytics has helped SMEs optimize their business models in countless ways. One of the biggest ways that big data is helping them is by making it easier for them to monitor email communications. Data Analytics Paves the Way for More Effective Email Monitoring Big data is changing the nature of digital communications in ways […]

4 Tools That Leverage Big Data To Track Emails Better Than Ever

Posted Leave a commentPosted in Big Data, big data tools, email tracking, email tracking tools, SmartData Collective Exclusive, tracking tools

Big data is being incorporated in many aspects of email marketing. It has made it surprisingly easy for organizations to track the performance of email marketing campaigns in fascinating ways. How Big Data Changes Email Tracking No matter what your role is, if you work in the technology sector, you likely spend a large portion […]

Is Cloud Communication A Good Alternative To Mobile Communications?

Posted Leave a commentPosted in cloud communications, Cloud Computing, IT, mobile, mobile alternatives, mobile calls, mobile communications, SmartData Collective Exclusive, the cloud, voip

Cloud technology is starting to have a major impact on the communications sector. Klaris Chua, a cloud communications expert, wrote a detailed overview of the trends in cloud communications in Martech Advisor. Most of her discussions focused on the implications of cloud solutions for email and interconnected apps. However, there is a growing demand for […]

Is Big Data Important In Your Social Media Customer Service Strategy?

Posted Leave a commentPosted in Big Data, customer satisfaction, customer service, customer service strategy, SmartData Collective Exclusive, Social media

Big data is frequently used to enhance social media marketing campaigns. However, data analytics can be just as important for customer retention. Social media has been central to customer service strategies for the past few years. However, some brands are taking a shot in the dark with it. They have found that more effective data […]

6 Valuable Business Intelligence Lessons From Brexit

Posted Leave a commentPosted in bi, brexit, Business Intelligence, Business Rules, data analytics, data lessons, SmartData Collective Exclusive

Almost everyone has heard of Brexit, even if they aren’t directly feeling the change. The term has made news around the world almost immediately upon conception and hasn’t stopped circulating. For those not in the know, Brexit started as the 2016 vote for the United Kingdom to leave the European Union for a whole host […]

University Web Developer Programs Must Prep Students For Big Data Era

Posted Leave a commentPosted in Big Data, Education, News, SmartData Collective Exclusive, university, web developer programs, web developers

Big data is playing a monumental role in economic development in 2019. It is being used in every industry from healthcare delivery to insurance modeling to political science. According to economic analysts, the market size for big data is currently estimated to be $203 billion. Unfortunately, there is a growing shortage of data scientists. As […]

Big Data Should be a Priority in Every College Curriculum

Posted Leave a commentPosted in Analytics, Big Data, big data technology, data analytics, data analytics education, Education, SmartData Collective Exclusive, stem education, stem fields

As technology progresses, more companies are producing huge amounts of data as a by-product of their day-to-day operations. While I’m not one to claim that “most businesses are practically drowning” in a sea of data, it’s fair to say that companies wanting a long future had better start taking Big Data seriously. To put this […]