6 Analytics Backed Business Investments For 2019

Posted Leave a commentPosted in Analytics, Business Intelligence, business investments, investing, investments, Market Research, Predictive Analytics, SmartData Collective Exclusive

When balancing an investor portfolio and looking for new opportunities, it’s always a good idea to invest in fast-growing stocks that show a lot of promise. The problem, however, is that going after “fast-growing” often means backing new or unknown companies, which is risky. The better idea is to take a long-term approach, instead focusing […]

Retail Data And Shopping In The Digital Age

Posted Leave a commentPosted in Big Data, Business Intelligence, CRM, Market Research, retail, retail data, SmartData Collective Exclusive

Technology has changed the way businesses operate. Because the customer has a more direct hand in the way transactions are processed, more companies are taking a customer-centric approach. Being customer-centric means the customers wants and needs are everything. To identify those wants and needs, you have to use data. Data allows us to take general […]

Small Businesses Can Use Big Data eCommerce Solutions For Massive Success

Posted Leave a commentPosted in Big Data, big data use in small businesses, Business Intelligence, ecommerce, Market Research, small businesses, SmartData Collective Exclusive

Big data is causing the online commerce industry to grow at an unprecedented rate. Large companies have invested the most in big data, so they are seeing the biggest dividends. However, a number of small companies are also exploring the benefits of deep learning and predictive analytics. In fact, an argument can be made that […]

Using Online Video, Customer Analytics and Big Data to Market Online

Posted Leave a commentPosted in Analytics, Big Data, Business Intelligence, consumer analytics, Customer Analytics, ecommerce, Market Research, Marketing, News, SmartData Collective Exclusive, video marketing

The internet as a whole is full of more websites, images, video, and data than anyone could possibly consume. Even if you look at the number of videos uploaded to YouTube daily, it would take more than a lifetime just to consume one day’s worth. With all of this in mind, the internet is also […]

Data-Driven eCommerce Case Study: Cohorts and Segmentation

Posted Leave a commentPosted in Analytics, Big Data, brief ecommerce study, Business Rules, customer reterntion, data-driven ecommerce case study, Market Research, News, Predictive Analytics, SmartData Collective Exclusive

E-commerce is a rapidly evolving field. It is growing at a remarkable pace, largely due to the evolution of big data. Segmentation is one of the biggest advantages that it offers. At Metrilo, we analyzed, tens of thousands of ecommerce platforms from shopify to magento. I would like to share some insights of Merry Hiking […]

How Fintech Industry Using Web Data For Financial Intelligence

Posted Leave a commentPosted in Analytics, big data mining, Data Mining, finance, financial intelligence, Fintech, Machine Learning, Market Research

The ease of data access has led to a paradigm shift in the way businesses operate. In the present state, apart from the traditional data, companies are increasingly using ‘alt-data’ — alternate data that can be accessed from unconventional sources like the web, customer support transcripts, sensors, satellite images and more. Jennifer Belissent, Principal Analyst […]

Are Cryptocurrencies Disrupting the Economy in 2018?

Posted Leave a commentPosted in Business Rules, cryptocurrency, cryptocurrency payment solutions, cryptocurrency sharing economy, IT, Market Research, News, SmartData Collective Exclusive

Despite the hype around bitcoin and other cryptocurrencies, the digital forms of payment have thus far failed to challenge traditional and well-established methods. In fact, the use of credit cards is actually on the rise in Canada, with 61 percent of online shoppers using that option in 2017 compared to 51 percent three years earlier. […]