4 Data Goldmines Your Company Should Not Ignore

Posted Leave a commentPosted in Big Data, Business Intelligence, Business Rules, data, data collection, data goldmines, goldmines, Market Research, SmartData Collective Exclusive

In an earlier age, perhaps as little as a decade ago, businesses had to rely on intuition and educated guesses to guide their spending. The situation was famously captured by John Wanamaker, who said, “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.” Today, data is everywhere. […]