4 Tools That Leverage Big Data To Track Emails Better Than Ever

Posted Leave a commentPosted in Big Data, big data tools, email tracking, email tracking tools, SmartData Collective Exclusive, tracking tools

Big data is being incorporated in many aspects of email marketing. It has made it surprisingly easy for organizations to track the performance of email marketing campaigns in fascinating ways. How Big Data Changes Email Tracking No matter what your role is, if you work in the technology sector, you likely spend a large portion […]

5 Tools That Use Big Data For Social Media Optimization

Posted Leave a commentPosted in algorithms, Analytics, Big Data, big data tools, SmartData Collective Exclusive, Social Data, Social media, social media algorithms, social media data, social media optimization

Big data is changing the nature of digital marketing in ways we never envisioned 20 years ago. This is most evident with SEO, but is also true with social media, and using big data for social media. A number of social media optimization tools use big data to help marketers expand their reach. How Big […]