Using Big Data to Keep Retail Alive and Avoid Being Amazoned

Posted Leave a commentPosted in amazon, amazon big data, Analytics, Big Data, big data in retail, retail industry, Small Business

No matter what niche a brick and mortar store fills, it seems Amazon is willing to take a chunk out of it. It’s been difficult enough to compete in the world of non-perishable consumer goods sold via the internet, but Amazon’s recent buyout of Whole Foods has shown the lengths the mega-corporation is willing to […]

How Big Data Shapes the Future of Search Marketing

Posted Leave a commentPosted in Big Data

Technology continues to open doors of opportunity in various aspects of modern-day life. Undeniably one of the most helpful capabilities that technology has enabled us to do is to harness big data and to make use of it to our advantage consequently. Big data encompasses the massive amount of information about your customers. What time […]

4 Ways to Boost Social Media Engagement With Big Data

Posted Leave a commentPosted in Big Data, big data for social media, SmartData Collective Exclusive, Social Data, Social media, social media engagement

Big data has played an incredibly important role in social media branding. Companies are using predictive analytics and big data for social media to better understand the behavior of their social media followers based on past interactions. This can be very helpful when they have big data sets that can help them grow their social […]

The Surprising Impact Of Big Data In Legal Professions

Posted Leave a commentPosted in Big Data, big data changing legal industry, legal professions, News, SmartData Collective Exclusive

I have been to countless big data conferences over the past few years. I see lots of presentations from developers, actuaries, analysts, and other professionals. Most of their work emphasizes the importance of using big data for industrial applications, marketing and finance. However, there are some other industries that are being affected by it as […]

How To Use Big Data For SEO In 2018

Posted Leave a commentPosted in Analytics, Big Data, big data for SEO, Business Intelligence, seo, SmartData Collective Exclusive

Big data has a vast influence on the way the world operates. It doesn’t only influence marketing, but also the way we conduct our daily activities. Big data is the collection and categorizing of massive amounts of data. This information is available to most people in an organized and easily identifiable form. This brought about […]

Get Started With Big Data For Small Business With This 4-Step Guide

Posted Leave a commentPosted in Analytics, Big Data, big data advantages, big data analytics, big data and analytics, business intellgence, Business Intelligence, Small Business, small businesses, tips for small businesses

Over the past years, Big Data for small businesses has been democratized. Now more and more businesses understand what it is, but many still do not yet fully get how it works. Using large sets of data collected through various platforms and analyzing them conjointly helps to spot trends and patterns, and ultimately leads to more […]