6 Analytics Backed Business Investments For 2019

Posted Leave a commentPosted in Analytics, Business Intelligence, business investments, investing, investments, Market Research, Predictive Analytics, SmartData Collective Exclusive

When balancing an investor portfolio and looking for new opportunities, it’s always a good idea to invest in fast-growing stocks that show a lot of promise. The problem, however, is that going after “fast-growing” often means backing new or unknown companies, which is risky. The better idea is to take a long-term approach, instead focusing […]

An Introduction To Hands-On Text Analytics In Python

Posted Leave a commentPosted in Analytics, Big Data, NLP, python, SmartData Collective Exclusive, Text Analytics, tokenisation

Python is a high-level, object-oriented development tool. Here is a quick, hands-on tutorial on how to use the text analytics function. Python enables four kinds of analytics: Text matching Text classification Topic modelling Summarization Let’s begin by understanding some of the NLP features of Python, how it is set up and how to read the […]

Discover The Power of Big Data And Learning Analytics For Education

Posted Leave a commentPosted in Analytics, Big Data, leaning analytics, Machine Learning, Predictive Analytics, SmartData Collective Exclusive

Data-driven decision making is all about making decisions that are backed up by solid, verifiable data and not observations. Strategic decision making, which was popularized in the 1980s and 1990s, has transformed into a sophisticated concept. It bears the name of big data. With the help of advanced analytic techniques, it is possible to take […]

Is Predictive Analytics Solving Challenges In Content Creation?

Posted Leave a commentPosted in Analytics, Big Data, content creation, content marketing, creative content, Predictive Analytics, preditive analytics, SmartData Collective Exclusive

Big data has played a fundamental role in the evolution of content marketing. The Editorial Staff at Business.com states that big data has helped by: Providing deeper insights into customer mindsets by tapping data from social networks, shopping activities and other third-party data resources Analyzing the best times to distribute content for ROI Tracking various […]

5 Tools That Use Big Data For Social Media Optimization

Posted Leave a commentPosted in algorithms, Analytics, Big Data, big data tools, SmartData Collective Exclusive, Social Data, Social media, social media algorithms, social media data, social media optimization

Big data is changing the nature of digital marketing in ways we never envisioned 20 years ago. This is most evident with SEO, but is also true with social media, and using big data for social media. A number of social media optimization tools use big data to help marketers expand their reach. How Big […]

How Instagram Growth Tools Use Predictive Analytics Algorithms

Posted Leave a commentPosted in algorithms, Analytics, Big Data, Instagram, Predictive Analytics, predictive analytics algorithms, Social Data, Social media

Predictive analytics has played a key role in numerous marketing functions, particularly Instagram growth tools. A large number of organizations have used Google Trends to forecast future revenue growth and identify the most lucrative keywords to focus on. However, there are other predictive analytics applications that have received far less attention. Nevertheless, these functions are […]

4 Ways To Use Big Data To Monitor Competitors On Social Media

Posted Leave a commentPosted in Analytics, Big Data, Business Intelligence, SmartData Collective Exclusive, Social Data, Social media

Big data has brought countless benefits to brands across the globe. Most of our articles here on Smart Data Collective focus on the benefits of marketing and customer service. However, big data can be equally beneficial for conducting competitive analyses, and can be used to monitor competitors on social media. Social media has provided a […]

Can Advancements In Data Science Solve Cybersecurity Challenges?

Posted Leave a commentPosted in Analytics, Best Practices, Big Data, cybersecurity, Data Management, Data Science, data security, IT, Predictive Analytics, Risk Management, Security, SmartData Collective Exclusive

The growing complexity in IT networks along with the emergence of technological marvels like Internet of Things, the global connectivity is headed to its peak. The evolution of smart algorithms, artificial intelligence, machine learning, and other cutting-edge, innovative technologies shows a promising future. However, amidst all this technological upheaval, a menace called cybersecurity threat is […]

Can Predictive Analytics Help Improve Your Instagram Strategy?

Posted Leave a commentPosted in advertising, Analytics, business ownership, digital marketing, Instagram, Predictive Analytics, SmartData Collective Exclusive, Social Data, Social media

I have wrote extensively on the benefits of using predictive analytics and other big data technologies in marketing. One of the topics I have barely touched on is the benefits of using predictive analytics in Instagram, and how it can help you improve your Instagram strategy. I felt like it was important to discuss it […]

The Top 7 Data Analytics Tools for 2019

Posted Leave a commentPosted in Analytics, Big Data, big data analytics, data analytics tools, SmartData Collective Exclusive, top analytics tools

The amount of data produced by humans has exploded to unheard-of levels, with nearly 2.5 quintillion bytes of data created daily. With advances in the Internet of Things and mobile technology, data has become a central interest for most organizations. More importantly than simply collecting it, though, is the real need to properly analyze and […]